How to Use AI in Your Business
The right AI tool, model and effort level for each job, plus a library of tested prompts for daily operations.
In-depth, step-by-step playbooks on AI, websites, search and sales. Each includes the prompts, templates and checklists I use with clients.
The right AI tool, model and effort level for each job, plus a library of tested prompts for daily operations.
Why teams hit AI usage limits, and the routing, folder and context habits that make every plan go further.
The shift from asking AI questions to having AI do the work, and the first five steps to get there.
MCP in plain language: connect any AI to your tools and data so you stop re-explaining your business and never get locked into one vendor.
Turn scattered goals, tasks and client notes into structured data that AI can read, update and report on every day.
A proven process: real content, a one-page brief, Claude builds it, you review it, and it launches on Cloudflare.
Set up Search Console, Analytics and your Business Profile, confirm they work, and know what actually moves rankings.
Create on-brand headshots and marketing images from photos you already have, with the quality checks and rules that keep them honest.
Write website copy that converts visitors and gets your business cited in ChatGPT, Google AI Overviews and Perplexity.
Turn website traffic into qualified leads with the right offer, placement and follow-up sequence.
Listen to customers, find the pattern that keeps repeating, and pre-sell an offer before investing in it.
Export your account data, let AI find what performs, and sequence content so your best material reaches more people.
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